The Caldwell 5-Point Presentation Methodology

The Caldwell 5-Point Presentation Methodology is based on five key attributes that affect your ability to build an affinity with your audience. Without audience affinity, you cannot be an effective speaker. 

The five attributes are the following:

Appearance

Tone

Body Language

Subject Matter Expertise

Storytelling

Instructors

Our professional instructors work with individuals and develop corporate training programs.

Goal

Our goal is to provide our clients the tools and best practices to expand their communication capabilities.

Expertise

Our expertise is in verbal communication with a focus on public speaking and presenting your skils.

Methodology

Our instructional method teaches you how to build affinity with your audience through authentic storytelling.

Evaluation Tool

The LBK Presentation Scorecard is a quantitative evaluation tool that utilizes an adapted 5-point Likert Scale to measure an individual’s affinity attributes.  The scorecard analyzes a presenter’s performance across three human characteristic data points: Likable, Believable and Knowledgeable (LBK). These attributes represent the three pillars to build audience affinity and deliver effective presentations.